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Being succinct is hard

Yet, it’s an essential and often underrated quality in business. It’s also the purpose of this module. Considering the demographic information (gender, income level, age, occupation, marital status, ethnicity) and psychographic information (lifestyle, activities/interests/opinions, values, social class, personality) you entered in the previous modules, if someone were to ask you,

“who is your ideal customer?”

How would you answer this question?

1.2.3 Target Customer Summary

  • Use the following format as a guide: (1) who they are, (2) what they do, (3) what they believe, and (4) why they are interested in your membership site and/or course.
  • (This info REALLY helps us improve the program)
    ** By checking this box, I hereby certify all information entered herein is true and correct to the best of my knowledge, I have completed the work required in this module to the best of my ability and have documentation to support any work performed outside of the website.